Media and technology thought leader – and Bulldog DM advisor – Peter Csathy has published his annual insight into the future of media and entertainment with 10 predictions for 2022. This annual article is a compelling guideline to innovation and expected developments in the coming twelve months.
Read the article here –> 10 Predictions for Media & Entertainment in 2022
Live event media firm X LIVE published an article analyzing early trends and findings in ecommerce livestreaming, drawing on insight from Bulldog DM founder John Petrocelli. Ecommerce livestreaming continues grow at a rapid rate around the world especially in China where its projected to grow 85% in 2021 to $300 Billion capturing the attention of brands looking to engage consumers in real time on their connected devices.
Read the article here –> Early Learnings As Shoppable Livestreams Hit The US Market For The Holidays
Continuing their work with YouTube and YouTube Music Bulldog DM helped enable a stunning live concert from the new YouTube Theatre at SoFi Stadium in Los Angeles. 6X Grammy nominee Black Pumas delivered a full concert experience to their fans around the world live from their YouTube channel.
Visit Black Pumas YouTube channel –> Black Pumas YouTube
The Bulldog DM team supported YouTube’s Escape 2021: ‘an interactive livestream that had people all over the world playing their way through some of the biggest YouTube trends of the year. In celebration of reaching OVER A TRILLION Minecraft views on YouTube, the event culminated with a surprise creator-built Minecraft experience featuring a surprise performance by BTS.’
Watch Escape2021 here –> Escape2021
Amazon launched their new drama Wheel of Time with an elaborate kick off experience in Times Square brought to viewers everywhere via a Twitch livestream hosted by influencer Negaoryx.
Watch the Wheel of Time trailer here –> Wheel of Time
Bulldog DM was honored to partner with Film2Futre, a nonprofit, which seeks to provide young filmmakers from underserved communities with the resources to jump-start their film careers, will continue to highlight students’ accomplishments and connect them with industry figures at its annual gala.
Learn more about Film2Futre here –> Film2Futre
YouTube launched their ecommerce livestreaming business with a first of its kind experience with The Merrell Twins (6.02M Subscribers) who were joined by Denzel Dion, Wendy Merrell, Alex Wassabi, Franny and Nezza, Paul Merrell, Ten Hundred, Aaron Burriss and John Vaughn to kick off a week of livestreams, featuring products on their wish list for friends and family, from partners including Walmart, Samsung, and Verizon.
Watch the show here –> Wish List Live
Bulldog DM helped AT&T continue their Untold Stories mission at the American Film Institute’s Film Festival. AT&T Presents: Untold Stories is in its fifth year of bringing the work of emerging voices to audiences, with a $1 Million production prize, distribution on HBO Max, and guaranteed festival premiere. The program is seeking the next film to join. Viewers could tune in and watch in real time thanks to AT&T.
Watch the panel here –> AFI AT&T Untold Stories
Bulldog DM founder John Petrocelli will join Pandora founder Tim Westergren, 7 Cinematics CEO Adam Paul and Zixi’s Eric Bolten for an informative discussion: ‘Even as social distancing regulations ease in some parts of the world and large-scale live events from sports to concerts return to larger in-venue crowds, streaming audiences remain an essential part of events’ monetization models, so the lessons of the last year, in which event profitability hinged largely on compelling streams, remain critical to future success. So, what did we learn about targeting and engaging streaming audiences, connecting them with brands, measuring engagement, and expanding reach?’
Watch the panel here –> Large Scale LiveStream Monetization – What Have We Learned?
Billboard explored the future of livestreamed concerts in an insightful story that included expert perspective from Bulldog DM.
Read the article on Billboard.com –> Livestream Concerts’ Next Step: Consolidation?