16 May 2020

Concert tours are on hold. But sponsored livestreams can save musicians’ paychecks

16 May 2020

When COVID-19 lockdowns began in March, the sudden necessity of livestreamed performances created a rush of attention from housebound music fans. From Global Citizen’s celeb-packed “One World: Together at Home” to Instagram Live’s wildly popular hip-hop/R&B hitmaker showdowns, these sets were a rare shared experience in quarantine.

Read more –> LA Times

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