News

AT&T delivers 5G powered NBA All Star concert with Bulldog DM

NBA partner AT&T enabled a compelling pregame All Star concert live from Cleveland hours before tip off leveraging Bulldog DM’s expert live-streaming production and technologies. Multiple Grammy-nominated artist and NBA superfan Jack Harlow made his NBA All-Star debut at the third AT&T Pregame Concert with special guest Cleveland native Cautious Clay as the opening act. The concert was made available via free livestream on the AT&T 5G Concert Lens website as well as the NBA’s YouTube channel. The show brought bring back fan-favorite AT&T 5G Concert Lens where fans can choose their own view by controlling the multiple camera angles throughout the performances, giving them one of the best, and most comfortable, seats at the show.

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Visit AT&T 5G Concert Lens –> AT&T 5G Concert Lens

Disney+ just ran its first test of livestreaming in the US

Disney+ ran its first-ever test of livestreaming capabilities this morning in the U.S., hinting at future changes to come for its on-demand subscription video service. For the test, the company didn’t try to tackle a massive event, but instead ran a livestream of the 94th Oscar nominations, hosted by actor-comedian Leslie Jordan and actor-producer Tracee Ellis Ross. The event was also livestreamed to Disney-owned Hulu, plus ABC News Live and the Academy Awards’ various owned platforms, including Oscars.com and others.

Read more –> TechCrunch

USC Annenberg article on livestreaming highlights Bulldog DM

“Pandemic Concerts Are Here To Stay” looks at the virtual and livestreaming concert business and how it will navigate a post pandemic world. Writer Kai Grady of USC’s Annenberg School for Communication & Journalism’s Master in Specialized Journalism (the Arts) Program offers insights from thought leaders and companies in the space including Bulldog DM.

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Read the article here –> “Pandemic Concerts Are Here To Stay”

AT&T kicks of Emerging Voices series

AT&T selected BulldogDM to power and produce the kickoff concert of its Emerging Voices series on YouTube designed to give artists from marginalized communities the opportunity to connect with fans in a unique and creative environment. Grammy-nominated artist Cordae performance celebrated his new album “From A Birds Eye View” and highlighted technology and artistry with intricate stage design and projection mapping.

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Visit AT&T Emerging Voices –> AT&T Emerging Voices

Bulldog DM powers AT&T Playoff Playlist Live NCAA Football Championship concert experience

AT&T is turning to Bulldog DM to help power the AT&T Playoff Playlist live concert livestream from the NCAA College Football Championship in Indianapolis. Bulldog DM created a choose your view experience for AT&T that allows fans to curate their viewing experience with immediate loading camera angle switching and stereo audio. The concerts will occur on both Saturday and Sunday on the AT&T 5G Fan Zone site as well as AT&T’s Instagram handle using Bulldog DM’s unique IG Live capability that offers the fully produced experience vs the standard IG Live camera phone option. AT&T will present today’s hottest music artists including Doja Cat, Twenty One Pilots, AJR and Ava Max.

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Visit the AT&T Fan Zone –> ATT 5G Fan Zone

Bulldog DM featured in article on the future of ecommerce livestreaming

Live event media firm X LIVE published an article analyzing early trends and findings in ecommerce livestreaming, drawing on insight from Bulldog DM founder John Petrocelli. Ecommerce livestreaming continues grow at a rapid rate around the world especially in China where its projected to grow 85% in 2021 to $300 Billion capturing the attention of brands looking to engage consumers in real time on their connected devices.

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Read the article here –> Early Learnings As Shoppable Livestreams Hit The US Market For The Holidays