johnpetrocelli

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07 Apr 2026

Bulldog DM founder John Petrocelli featured on the Built for This podcast

By Admin

Bulldog DM founder and CEO John Petrocelli recently joined host Carly Pepin on the Built for This podcast for an episode titled “From Coachella to TikTok Shop: Where Live Content Is Headed Next.”

Petrocelli explores how livestreaming has evolved from a niche capability into a central driver of the “Participation Economy.” Drawing on his work with icons like Prince and brands such as Apple and Coca-Cola, John discusses the shift from passive broadcasting to interactive, real-time engagement.

The conversation highlights the rise of live commerce and how platforms like TikTok Shop allow brands to drive direct revenue and collapse the sales funnel. From building adaptive teams to high-stakes production, this episode reveals what it takes to succeed in today’s rapidly evolving digital landscape.

Watch the full interview here –> From Coachella to TikTok Shop: Where Live Content Is Headed Next with John Petrocelli

03 Apr 2026

Bulldog DM Founder John Petrocelli featured on Beyond Fulfillment podcast

By Admin

Bulldog DM founder and CEO John Petrocelli recently joined host Dave Gulas on the Beyond Fulfillment podcast to discuss the rapid evolution of the livestreaming landscape. As the industry shifts toward the “Participation Economy,” the conversation highlights how Bulldog DM helps global brands move beyond passive social broadcasts to create high-fidelity, interactive live experiences.

During the episode, Petrocelli explores the strategic necessity of “glass-to-glass” quality and how Bulldog DM’s turnkey solutions enable brands to build owned, white-labeled destinations that drive deep audience engagement and measurable ROI.

Watch the full conversation here –> Beyond Fulfillment: The Future of Live Digital Experiences

27 Mar 2026

John Petrocelli Shares the Future of Sports Streaming with Bold Journey

By Admin

Bulldog DM Founder and CEO John Petrocelli was recently featured in Bold Journey Magazine, discussing the evolution of sports broadcasting and the power of interactive fan experiences.

In the interview, Petrocelli highlights how Bulldog DM helps emerging properties—like the BFL amplify their experiences and drive discovery with livestreaming.

As BFL Founder and 2x Super Bowl Champion Tully Banta-Cain noted: “Partnering with Bulldog DM was the game-changer we needed. They didn’t just broadcast our game; they captured the soul of this new sport. In the ‘Patriots way,’ we focus on doing your job at the highest level—and Bulldog DM is doing exactly that for the future of sports media.”

Read the full interview at Bold Journey: Streaming the Future of Sports: John Petrocelli on Turning Niche Leagues into Global, Interactive Experiences

12 Mar 2026

Bulldog DM founder John Petrocelli featured on the Alex Marxs podcast

By Admin

Bulldog DM founder John Petrocelli joined Alex Marxs podcast for a deep dive into the evolving landscape of live engagement and the “Participation Economy.”

They discussed the critical shift from passive viewership to active, interactive experiences, and how global powerhouses like Netflix and Amazon are leaning into live events to drive deeper audience connection. John also shared insights into the “playbook” for brands looking to leverage live commerce and real-time interactivity.

Watch the full interview here –>
Live Streaming & Live Shopping: How Brands Turn Viewers into Buyers w/ John Petrocelli

05 Jan 2026

John Petrocelli named 2025 Top Leader in Technology by Parks Associates

By Admin

We are proud to announce that John Petrocelli, founder of Bulldog DM, has been named to the 2025 Top Leaders in Technology by Parks Associates.

An international leader in market research and consulting, Parks Associates honors executives who drive market growth and strengthen the industry’s shared knowledge base. This recognition highlights John’s influence in shaping the future of consumer technology. From Fortune 500s to startups, Parks Associates remains the gold standard for research capital, and we are honored to see John recognized among this year’s top visionaries.

View the entire Top Leaders in Tech List–> https://lnkd.in/gCr-Q52A

11 Dec 2025

Bulldog DM joins Streaming Media Connect panel: The Power of Live: Events, News, & Experiential Video on Connected Devices

By Admin

The streaming industry’s trade show Streaming Media Connect featured a panel of experts discussing the power of live content with Bulldog DM Founder, John Petrocelli; LiveX Founder Corey Behnke; former Adobe and Disney exec Sarge Sargent; LinkedIn Global Live Operations Lead Chris Packard and NBC Universal’s Engineering Manager – Live Video for Peacock TV Paul Kirchberg.

It’s hard to overstate the value of delivering dazzling, engaging, high-quality streams, but it’s just as important to bring those streams in on budget. Sometimes that means cutting costs, but just as often it means identifying workflow efficiencies that will make your streams leaner, meaner, and just as successful without sacrificing any essentials. This panel’s lineup of seasoned pros will reveal the secrets of streaming’s most streamlined workflows.

Watch the replay here –> The Power of Live: Events, News, & Experiential Video on Connected Devices

21 Nov 2025

Bulldog DM joins Parks Associates Future of Video panel on livestreaming

By Admin

Parks Associates Future of Video: Business of Streaming conference, an annual executive event that focuses on the evolving landscape of the video and connected entertainment industries brings together industry leaders to discuss trends, monetization strategies, and the future of streaming.

The conference curated a panel on live video entitled: The Power of Live: Events, News & Experiential Video on Connected Devices and featured Bulldog DM founder, John Petrocelli who was joined by Parks President, Elizabeth Parks; Jink Ajinkya “Jinx” Joglekar of Growth Stack Commerce and Josh Arensberg, Verizon Business, Global Managing Director Sports, Media & Technology and covered today’s evolving market and trends surrounding the growing market of live video streaming.

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