livestreaming

Viewing posts tagged livestreaming

How brands can thrive when live goes digital

“Live” thrives on Twitter

Since January 2020, there has been a 9X increase in Tweets about virtual events. In fact, in 2020 alone, nearly 50% of internet users are expected to live-stream content.

Throughout 2019, we experienced a massive surge of brands coming to the platform to host live streams. In fact, over 115 brands hosted live streams with 80 million live viewers and more than 865,000 hours watched.

Read more –> Twitter

How Artists Can Stay Afloat — and Find New Opportunities — Amid the Coronavirus Crisis

The intensity of livestreaming activity among the world’s biggest stars will soon change the landscape of music sponsorship — at least for now, according to Marcie Allen, founder/president of MAC Presents, an agency that connects corporations with artists and events. No major deals have emerged yet, but “the floodgates are beginning to open,” says Allen. “Everyone’s trying to figure out what works best. All the conversations are happening.”

Read more –> Billboard

Bulldog DM powers Spotify Awards live stream

Bulldog DM was selected by Spotify to bring the first ever Spotify Awards to the world via a global live stream. The Bulldog DM team worked with Spotify to enable a live video experience from the Spotify Awards viewing hub. Bulldog DM provided all of the transmission, live encoding, testing and video player functionality to bring this incredible experience to life for Spotify Premium users in Latin America and the US as well all Spotify users in other regions. In addition Bulldog DM provided reporting and extensions to social media where fans on Instagram, Twitter and Facebook could see the final minutes of the green carpet show and the first minutes of the actual award show. Mexico City is the #1 streaming location for Spotify in the world and the awards were based on actual data and streams served. The line up included J. Balvin, Bad Bunny, The Black Eyed Peas, Karol G, Julieta Venegas, Banda MS, Piso 21, Reik and others.

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See the show here –> Spotify Awards