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07 Apr 2026

Bulldog DM founder John Petrocelli featured on the Built for This podcast

By Admin

Bulldog DM founder and CEO John Petrocelli recently joined host Carly Pepin on the Built for This podcast for an episode titled “From Coachella to TikTok Shop: Where Live Content Is Headed Next.”

Petrocelli explores how livestreaming has evolved from a niche capability into a central driver of the “Participation Economy.” Drawing on his work with icons like Prince and brands such as Apple and Coca-Cola, John discusses the shift from passive broadcasting to interactive, real-time engagement.

The conversation highlights the rise of live commerce and how platforms like TikTok Shop allow brands to drive direct revenue and collapse the sales funnel. From building adaptive teams to high-stakes production, this episode reveals what it takes to succeed in today’s rapidly evolving digital landscape.

Watch the full interview here –> From Coachella to TikTok Shop: Where Live Content Is Headed Next with John Petrocelli

27 Mar 2026

John Petrocelli Shares the Future of Sports Streaming with Bold Journey

By Admin

Bulldog DM Founder and CEO John Petrocelli was recently featured in Bold Journey Magazine, discussing the evolution of sports broadcasting and the power of interactive fan experiences.

In the interview, Petrocelli highlights how Bulldog DM helps emerging properties—like the BFL amplify their experiences and drive discovery with livestreaming.

As BFL Founder and 2x Super Bowl Champion Tully Banta-Cain noted: “Partnering with Bulldog DM was the game-changer we needed. They didn’t just broadcast our game; they captured the soul of this new sport. In the ‘Patriots way,’ we focus on doing your job at the highest level—and Bulldog DM is doing exactly that for the future of sports media.”

Read the full interview at Bold Journey: Streaming the Future of Sports: John Petrocelli on Turning Niche Leagues into Global, Interactive Experiences

12 Mar 2026

Bulldog DM founder John Petrocelli featured on the Alex Marxs podcast

By Admin

Bulldog DM founder John Petrocelli joined Alex Marxs podcast for a deep dive into the evolving landscape of live engagement and the “Participation Economy.”

They discussed the critical shift from passive viewership to active, interactive experiences, and how global powerhouses like Netflix and Amazon are leaning into live events to drive deeper audience connection. John also shared insights into the “playbook” for brands looking to leverage live commerce and real-time interactivity.

Watch the full interview here –>
Live Streaming & Live Shopping: How Brands Turn Viewers into Buyers w/ John Petrocelli

08 Mar 2026

BFL x Bulldog DM: A Championship Kickoff for the 2026 Season

By Admin

The Beach Football League (BFL) officially launched its 2026 season in Santa Monica, partnering with Bulldog DM for its first-ever professional livestream. Founded by 2x Super Bowl Champion Tully Banta-Cain, the BFL brought the intensity of pro sand football to a global audience.

Bulldog DM provided a comprehensive turnkey livestream production, ensuring the “BFL vs. A7FL All-Stars” matchup met elite broadcast standards.

By deploying Bulldog DM’s proprietary Tune In strategy, the event successfully drove a six-figure audience to the BFL YouTube viewing hub.

Watch the full replay here: BFL vs. A7FL All-Stars

06 Mar 2026

Caterpillar Inc. Turns to Bulldog DM to Amplify Livestreams from CONEXPO-CON/AGG 2026

By Admin

Caterpillar partnered with Bulldog DM to expand the reach of its massive presence at CONEXPO 2026. Utilizing Bulldog DM’s Tune In technology, Caterpillar amplified its onsite activations from the “Operator Stadium” to a global audience.

By leveraging Tune In, Bulldog DM delivered a large, real-time engaged audience directly to Caterpillar’s livestreams. While CAT provided world-class content, Tune In solved the critical challenge of discovery, ensuring viewers were notified and directed to the broadcast the moment it went live.

Replay the livestreams here –> CAT CONEXPO

29 Sep 2025

Bulldog DM powers Doja Cat’s “Stranger” video premiere on YouTube

By Admin

YouTube brought Doja Cat’s new video “Stranger” to the masses with a special live premiere experience from Mercer Labs in New York and Bulldog DM captured all the action in a pre-premiere livestream celebration. The livestream featured Doja Cat entering the experience in Mercer’s Museum Art and Technology, greeting her fans, discussing her new record and announcing the video.

Visit Doja Cat’s YouTube channel –> Countdown to “Stranger” with Doja Cat Live!

24 Sep 2025

Bulldog DM powers Qualcomm Summit 2025 livestream

By Admin

Qualcomm once again turned to Bulldog DM to power 3 days of keynotes, fireside chats and product announcements live from Maui. This year’s Snapdragon Summit detailed the extensive innovation of the Snapdragon platform and how it will empower AI driven advancements for both creators and business users. Bulldog DM assisted with livestreams across both YouTube and LinkedIn.

Watch Snapdragon Summit 2025 on YouTube –> Snapdragon Summit

14 Sep 2025

Bulldog DM powers Empire’s 15th anniversary celebration

By Admin

Empire commemorated its 15th year as a music label and distributor with a special concert celebration at San Francisco’s Civic Center Plaza. Empire partnered with Bulldog DM to manage the livestream and deliver the 4 hour broadcast live on YouTube. The experience featured an appearance by SF mayor Daniel Lurie, Empire founder Ghazi Shami, and a line up of artists that included DJ Umami, Red Leather, Inayah, Poco Lee, Flygerian, Fireboy DML, Larry June and headliner Shaboozey.

24 Aug 2025

Bulldog DM amplifies Global Gaming League’s SZN ZERO livestream

By Admin

Global Gaming League’s exciting launch blended gaming, celebrity, music and culture for an electrifying livestream featuring a gaming battle and showdown between two teams led by music superstars T-Pain and NE-YO. GGL partnered with Bulldog DM to meet viewers where they are to drive real time discovery of the YouTube livestream using Bulldog DM’s audience development tool Tune In.

Read more here –> Ne-Yo Beats T-Pain At Global Gaming Kick-Off In Las Vegas

01 May 2025

Linkin Park wins Webby Award for Bulldog DM powered livestream

By Admin

Linkin Park’s return and reunion livestream experience “From Zero” has won a Webby Award for best ‘Social Event and Livestream’. The experience featured a stunning full concert performance heralding their return, release of new music, a new music video, a new tour, an onsale of the tour and their new lead vocalist Emily Armstrong – delighting their global fan base. Bulldog DM facilitated the livestream, extending the broadcast to YouTube, Facebook, Twitch, Instagram and TikTok as well as linkinpark.com. Clips of the performance went viral certain songs achieving over 40M views as Instagram reels and the full broadcast has been viewed by over 13 million people on the band’s YouTube channel. This is the 9th Webby that Bulldog DM related projects have garnered.

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Watch the replay on Linkin Park’s YouTube channel –> From Zero

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