Bulldog DM Founder and CEO John Petrocelli participated in a panel at Streaming Media Connect: “Engage and Grow: How to Succeed With Interactive Live Streaming.” The panel featured Fox, Play Anywhere, Parks Associates, Ring Digital and covered how interactive livestreams transform viewers into participants extending watch time and driving consumer engagement for brands – a key focus of marketers and content creators especially in the white hot sector of amplifying experiential marketing with livestreaming.
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