Bulldog DM founder John Petrocelli will join Pandora founder Tim Westergren, 7 Cinematics CEO Adam Paul and Zixi’s Eric Bolten for an informative discussion: ‘Even as social distancing regulations ease in some parts of the world and large-scale live events from sports to concerts return to larger in-venue crowds, streaming audiences remain an essential part of events’ monetization models, so the lessons of the last year, in which event profitability hinged largely on compelling streams, remain critical to future success. So, what did we learn about targeting and engaging streaming audiences, connecting them with brands, measuring engagement, and expanding reach?’
Watch the panel here –> Large Scale LiveStream Monetization – What Have We Learned?