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07 Apr 2026

Bulldog DM founder John Petrocelli featured on the Built for This podcast

By Admin

Bulldog DM founder and CEO John Petrocelli recently joined host Carly Pepin on the Built for This podcast for an episode titled “From Coachella to TikTok Shop: Where Live Content Is Headed Next.”

Petrocelli explores how livestreaming has evolved from a niche capability into a central driver of the “Participation Economy.” Drawing on his work with icons like Prince and brands such as Apple and Coca-Cola, John discusses the shift from passive broadcasting to interactive, real-time engagement.

The conversation highlights the rise of live commerce and how platforms like TikTok Shop allow brands to drive direct revenue and collapse the sales funnel. From building adaptive teams to high-stakes production, this episode reveals what it takes to succeed in today’s rapidly evolving digital landscape.

Watch the full interview here –> From Coachella to TikTok Shop: Where Live Content Is Headed Next with John Petrocelli

03 Apr 2026

Bulldog DM Founder John Petrocelli featured on Beyond Fulfillment podcast

By Admin

Bulldog DM founder and CEO John Petrocelli recently joined host Dave Gulas on the Beyond Fulfillment podcast to discuss the rapid evolution of the livestreaming landscape. As the industry shifts toward the “Participation Economy,” the conversation highlights how Bulldog DM helps global brands move beyond passive social broadcasts to create high-fidelity, interactive live experiences.

During the episode, Petrocelli explores the strategic necessity of “glass-to-glass” quality and how Bulldog DM’s turnkey solutions enable brands to build owned, white-labeled destinations that drive deep audience engagement and measurable ROI.

Watch the full conversation here –> Beyond Fulfillment: The Future of Live Digital Experiences

31 Jul 2023

Bulldog DM powers Wells Fargo’s One Night Only experience featuring Michael Franti

By Admin

The finale of the Wells Fargo One Night Only series featured artist, musician, poet, activist, documentarian, and singer-songwriter Michael Franti live from The Factory in Deep Ellum in Dallas. Bulldog DM enabled a live multi-camera production along with a white labeled microsite viewing hub with co-distribution to the artist’s Instagram account and to Twitter. One Night Only presented by Wells Fargo is a curated celebration of fast rising and beloved artists performing live from iconic venues across the country and will provide unforgettable live music opportunities for fans.

From ONO sitea

Visit the One Night Only site –> Wells Fargo One Night Only

25 Jun 2023

Bulldog DM enables Wells Fargo’s One Night Only Los Angeles experience with Us The Duo

By Admin

The fourth of five livestreamed concerts from Wells Fargo featured American folk pop duo live from The El Rey Theater in Los Angeles. Bulldog DM provided a live multi-camera production along with a white labeled microsite viewing hub with co-distribution to the artist’s Instagram account and to Twitter. One Night Only presented by Wells Fargo is a curated celebration of fast rising and beloved artists performing live from iconic venues across the country and will provide unforgettable live music opportunities for fans in-person and at home.

US the Duo

Visit the One Night Only site –> Wells Fargo One Night Only

27 Apr 2023

Bulldog DM enables Wells Fargo’s One Night Only New York experience with M83

By Admin

The third of five livestreamed concerts from Wells Fargo featured French electronic music group M83 live from Terminal 5 in New York City. Bulldog DM provided a live multi-camera production along with a white labeled microsite viewing hub with co-distribution to the artist’s Instagram account. One Night Only presented by Wells Fargo is a curated celebration of fast rising and beloved artists performing live from iconic venues across the country and will provide unforgettable live music opportunities for fans in-person and at home.

M83 USE

Visit the One Night Only site –> Wells Fargo One Night Only

05 Feb 2023

Bulldog DM curates panel on livestreaming at Fest Forums

By Admin

Fest Forums, the premiere conference for the festival industry in North America since 2015, partnered with Bulldog DM to curate an informative panel discussion entitled “Livestreaming, hybrid and virtual events” with industry thought leaders to discuss amplifying and powering festival livestreams. The panel was moderated by Bulldog DM COO, Simon Rust Lamb and featured Bulldog DM CEO John Petrocelli; Wade Randolph Hampton, Producer, AEG Presents; Matt Mclernon , Sr Manager Artists Relations, YouTube; Devin Dehaven, founder Fortress Entertainment and Paul Jun, Founder, Filmocracy. The panel addressed approaches, best practices and insights into festival livestreaming.

fest forums

Visit Fest Forums –> Fest Forums

29 Jan 2023

Bulldog DM powers Wells Fargo One Night Only concert series launch

By Admin

Wells Fargo and AEG turned to Bulldog DM to launch an innovative livestream concert series: Wells Fargo One Night Only. Wells Fargo will livestream five concerts from different cities and different AEG venues, produced and powered by Bulldog DM. The series and all of the related content will live on the Wells Fargo branded microsite designed and developed by Bulldog DM. The launch of the series took place at the Regency Ballroom in San Francisco with Fitz and the Tantrums.

WF cover microstie

Visit the One Night Only site –> Wells Fargo One Night Only

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