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Bulldog DM brings Tune In to the Academy of Country Music Awards livestream experience

Bulldog DM successfully deployed its proprietary Tune In strategy to drive massive real-time discovery and viewer engagement for Country Music’s Party of the Year, the Academy of Country Music Awards (ACM Awards). The star-studded event broadcast live from the Ford Center at The Star in Frisco, Texas, bringing the biggest names in country music directly to fans worldwide.

Leveraging Bulldog DM’s specialized audience development tools, the campaign solved the critical challenge of discovery by identifying, notifying, and directing country music enthusiasts straight to the broadcast the moment the red carpet and main stage went live. The livestream experience featured electrifying performances, an interactive fan chat, and exclusive backstage content that transformed passive viewers into active participants.

The entire event and exclusive auxiliary coverage were made available to a global audience across Prime Video and Twitch.

Experience the excitement and visit the Amazon Music Channel on Twitch.

Bulldog DM Powers Tune In for Amazon Music’s Rolling Loud Festival Livestream

Bulldog DM helped drive real-time viewers to the world’s largest hip-hop festival, Rolling Loud. The high-energy livestream and exclusive rebroadcast were made available to a global audience across Amazon Music’s digital footprint, providing front-row access to hip-hop’s biggest names presented by Intel and Lenovo.

By deploying Bulldog DM’s proprietary Tune In strategy, the project successfully solved the critical challenge of audience discovery. While Amazon Music provided world-class production and an unmatched lineup of performances, Bulldog DM’s Tune In technology amplified the broadcast’s reach, ensuring hip-hop fans worldwide were instantly notified, engaged, and directed to the broadcast the exact moment the stages went live. This collaboration allowed sponsors and partners to connect deeply with an activated, massive audience right in the middle of the festival action.

 Visit the Amazon Music Channel on Twitch.

Amazon Music calls on Bulldog DM’s Tune In to power Yandel’s City Sessions livestream from Puerto Rico

Amazon Music turned to Bulldog DM to deploy its proprietary Tune In audience development strategy for the historic Puerto Rican debut of Amazon Music City Sessions. The exclusive digital concert event featured reggaetón icon Yandel performing his legendary catalog of hits reimagined alongside the Orquesta Filarmónica de Puerto Rico live from San Juan’s Coca-Cola Music Hall.

Bulldog DM’s Tune In technology was utilized to solve the critical challenge of real-time viewer discovery, ensuring fans were actively notified and directed to the broadcast the moment it went live. By leveraging this strategic audience acquisition tool, the campaign successfully drove massive, real-time engagement to Amazon Music’s viewing hubs across Twitch, Prime Video, and the Amazon Music app.

Visit Amazon Music on Twitch: https://www.twitch.tv/amazonmusic