As the livestreaming market evolves and changes so do the charitable aspects of the industry. Forbes journalist and industry expert Cathy Applefeld Olson reviewed this market segment and what’s ahead with insight from Bulldog DM.
Read the article here –> What Happened To Charity Livestreams This Year?
UB40 and live-streaming studio Bulldog DM announced the British band’s first-ever livestream performance will air on YouTube Wednesday during their live show at the Uptown Theater in Napa. The concert will be part of a two-hour broadcast on the band’s YouTube page starting at 8 p.m.
Read the article on Billboard here–> UB40 to Livestream Napa Show on YouTube
Spotify’s Spotify for Artists platform launched In Focus “a brand new interactive tool we’ve built to help artists of all shapes and sizes better navigate their careers, regardless of what they are trying to achieve. It’s like a magic 8 ball: tell us what you want to see in your music future, and we’ll give you what you need to achieve what matters most to you. Think of things like: level up your songwriting, tour smarter, build your brand, turbo-charge monetization.” In Focus features a podcast interview with Bulldog DM CEO John Petrocelli walking artists through the finer points and best practice strategies for livestreaming.
Visit In Focus here and hear the podcast on Spotify –> Spotify In Focus
Streaming Media’s Tim Siglin and Bulldog DM’s John Petrocelli discuss how tentpole live streaming events have changed over the last three years for the streaming pros who deliver them, the audiences that engage with them, and the brands that invest in them in this interview from Streaming Media East 2022 in Boston.
Watch here –> Streaming Media interviews Bulldog DM
Bulldog DM participated in Canadian Music Week’s 20022 40th annual conference on a panel discussion entitled: “Couch-ella: The Lingering Role of Live-streaming in Live Music”. The panel discussed lessons learned from the pandemic and where the music industry is headed with livestreaming. Participating companies included FlyMachine, Tiny Kingdom and Doze Management.
Visit Canadian Music Week –> Canadian Music Week
Bulldog DM Founder and CEO John Petrocelli participated in two panels at the streaming media industry’s leading trade conference, Streaming Media East in Boston. During the conference livestreaming at scale track, Petrocelli was a featured panelist for his expert insights on ‘Delivering Reliable Livestreams at Scale’ and ‘Scaling for the Demands of Live Audience’ with representatives from Akamai, StackPath, LiveX, Synamedia, and EZDRM.
Visit Streamingmedia.com –> Streaming Media
Live event media firm X LIVE published an article analyzing early trends and findings in ecommerce livestreaming, drawing on insight from Bulldog DM founder John Petrocelli. Ecommerce livestreaming continues grow at a rapid rate around the world especially in China where its projected to grow 85% in 2021 to $300 Billion capturing the attention of brands looking to engage consumers in real time on their connected devices.
Read the article here –> Early Learnings As Shoppable Livestreams Hit The US Market For The Holidays
The Music Nights series resumes in 2021 with a livestream performance from YUNGBLUD live on his Official YouTube Channel
(Los Angeles, CA) – Bulldog DM, the world’s most experienced livestream studio, will power the 2021 kickoff of Music Nights, the livestream series supporting the National Independent Venue Association (NIVA) Emergency Relief Fund and the organization’s advocacy efforts.
YouTube Music Nights is an ongoing live series that brings artists of all genres to iconic and cherished NIVA stages around the country, allowing fans to enjoy music in real time on NIVA’s YouTube channel. As touring largely remains shuttered, Music Nights provides a powerful platform for artists and fans to connect and continue supporting independent venues.
On Thursday March 11th, UK recording artist YUNGBLUD will perform “The YUNGBLUD Show” from an iconic independent venue in Los Angeles as part of Music Night on his Official YouTube Channel. The venue was one of dozens showcased during last October’s SOSFest powered by NIVA, YouTube and Bulldog DM. The event raised over $2M for the Emergency Relief Fund, presenting 35 performances over three days.
The YUNGBLUD show will feature multiple cameras and integrated graphics giving fans the best seat in the house, capitalizing on Bulldog DM’s best in class stereo quality audio output. Bulldog DM has been providing NIVA and YouTube turnkey best practices for livestreaming gleaned from nearly 10 years experience in the space. Bulldog DM ensures an immaculate audiovisual experience, turning fans into participants. The result is a live HD stream on YUNGBLUD’s YouTube channel: https://www.youtube.com/c/yungblud/featured showcasing the full performance experience. Fans can donate in real time to the NIVA Emergency Relief Fund by clicking the ‘Donate’ button in the ‘Donate Now’ section of the page during and after the broadcast where the stream will continue to be available and by visiting NIVA’s YouTube channel: https://www.youtube.com/c/NIVA/featured.
“We’re thrilled to help NIVA and YouTube kick off the 2021 series with such a great artist performing in such a historic venue. NIVA is crucial to the overall music and live entertainment ecosystem and we consider it an honor to bring our innovative and trusted livestream capabilities to this series and help further the critical mission of the Emergency Relief Fund. Fans are really going to enjoy this show which fully integrates with YouTube’s quality live video and audio capabilities,” said Bulldog DM Founder and CEO John Petrocelli.
“Bulldog DM continues to be a great partner in helping us both execute shows from our stages and evangelize that we can support shows, concerts, performances and festivals now and post pandemic. YUNGBLUD and the future Music Nights shows will continue to showcase artists and our venues and the possibilities our association can empower,” said Stephen Sternschien, Treasurer of NIVA and co-owner of Austin TX’s Empire Garage, Empire Control Room and The Parish independent music venues.
“Our mission to preserve our 3,000 independent music venues around the country continues and Music Nights is a key part of our awareness and support campaign. SOSFest was an overwhelming success and Music Nights provides a series that continues to amplify our work and lift all stakeholders.”
About NIVA
Formed at the onset of the COVID-19 shutdown, National Independent Venue Association (NIVA), now represents more than 3,000 members in all 50 states and Washington, D.C. These independent venues and promoters were the first to close and will be the last to fully reopen. NIVA’s mission is to preserve and nurture the ecosystem of independent live music venues, promoters and festivals throughout the United States. To learn more about NIVA visit https://www.nivassoc.org/take-action. To learn more about the NIVA Emergency Relief Fund, visit https://www.nivassoc.org/erf.
About Bulldog DM
Bulldog DM (BDM) creates, produces and distributes livestreams across all devices and platforms, as well as bespoke white-label destinations. Through compelling interactive livestream experiences, BDM captivates and connects audiences, transforming viewers into participants. BDM livestreams have earned over one billion audience engagements for Fortune 100 and independent clients across music, sports, automotive, beverage and more. Founded in 2012 by serial livestream entrepreneur John Petrocelli, BDM is the world’s most experienced livestream studio. BDM maintains a world class roster of clients that includes Spotify, Procter & Gamble, Netflix, Xfinity, Apple, AEG, AT&T, Samsung, American Express, the NFL, Coca-Cola, TikTok, YouTube, Sony, Nestle, Snickers, Hyundai, Tiffany, Hilton, Nissan, Jeep, and Facebook.
What do Prince, Justin Bieber, and Coca-Cola have in common? They all turn to John Petrocelli for amazing livestream concerts. When livestreaming boomed in 2020, the Bulldog DM founder already had 20 years of experience. John sits down with host Dmitri Vietze to dig into Bulldog DM’s best practices for compelling, interactive livestream experiences for artists, brands, and the fans that love them. Find out how a transformative experience with Prince led John to found Bulldog DM a decade before livestreaming was cool. What’s it like to watch your field grow from a handful of competitors to hundreds in the space of a year? What are new livestreaming companies missing? How do branded livestreams turn the traditional advertising-programming relationship on its head? Where does John see livestreamed performance going in the future?
Listen on Music Tectonics–> Livestreaming Trailblazer: John Petrocelli of Bulldog DM
“Livestreaming at its best unlocks watch time; it’s not about viewer numbers,” Petrocelli reflects. “More watchtime means you have more opportunity to tease your product or discuss things or demonstrate your values as an artist or brand. That’s the real differentiator,” and the true power of livestreaming.
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Read more at Platform and Stream –> Bulldog DM Unlocks the Interactive Power of Livestreaming