Discussion “The Brand Approach to Live Streaming a Music Festival” will highlight Bulldog DM’s work with Coca-Cola and the overall market for this exciting and growing industry.
Read more at –> Canadian Music Week
The live streaming agency will provide best practice services and strategy to help advertisers optimize their Facebook live events and experiences
(Los Angeles/New York February 13, 2018) – Bulldog DM, the world’s first and most experienced live streaming agency today announces a full practice solution for brands and marketers looking to connect and engage viewers via Facebook Live. The approach will help brands build impactful live streaming strategies and provide all of the necessary services to bring the experiences to life.
Bulldog DM has a rich and deep history in the premium live streaming market that includes the past five years since the company’s launch but also extends back to the founder and CTO leading the live streaming business at AEG under the AEG Digital Media banner.
In that time the live streaming market has exploded creating growing demand from viewers, content owners, brands and platforms to offer and experience collaborative and participatory live streamed broadcasts. As the connected device market continues to accelerate in parallel with the development of social media platforms viewers have gravitated to live streamed experiences they can enjoy on their connected devices and tune-in in real time with fellow participants.
Facebook’s launch of live streaming and their Facebook Live product has elevated the market demand for live content experiences. Facebook has reported that live video is watched three times longer and delivers six times as many interactions as video on demand.
In response to this demand and based on client and brand feedback Bulldog DM has taken their best practice live streaming stack and created a turnkey strategy specifically for Facebook Live. Bulldog DM has executed dozens of live streams on the Facebook Live platform for major brands and content owners and has keen insight into how brands can best position themselves for successful Facebook Live strategies.
Bulldog DM powered Facebook live streaming projects and clients include:
Digital media leading expert and author Peter Csathy, Chairman of CREATV Media added “There is no denying the growth and appeal of live streaming and Facebook’s mission critical role in the market. Bulldog DM has emerged as a trusted expert in this hot market with a compelling track record and almost unmatched skill set. We expect to see continued growth in the live streaming market this year and next with Facebook being a focal point and priority for content creators and brands.”
Bulldog DM sees the advertising industry in the throes of significant transition as it faces new challenges to traditional approaches and how live streaming can address those challenges.
“Brands and agencies are running up against the roadblocks of cord cutting, ad blocking and brand safety which are adversely impacting their advertising efficacy and precluding them from connecting with consumers. Live streaming is the key way to overcome those challenges and reach and more importantly engage viewers. We have unrivaled history in this market and our live streaming best practices remove the guesswork and heavy lifting for brands, agencies and content owners. As a platform that was founded on engagement we see Facebook as a cornerstone component for marketers and their live streaming strategies. We help brands move their traditional budgets to live streaming and can help them both be successful and obtain the engagement they so desire” said Bulldog DM founder and CEO John Petrocelli.
The Bulldog DM Facebook Live strategy will run the gamut from leading live video and streaming producers with pedigrees in broadcast television to Grammy-winning live music producers. The technical services and management component includes best practice services, equipment and technology for transmitting, encoding and near-real-time publishing of live HD video streams. Bulldog will also facilitate optimization of the user experience to create stronger viewer engagement via interactive calls to action and real-time user polling.
About Bulldog DM
Bulldog DM is the world’s first and most experienced live streaming agency. We provide complete turnkey enablement of premium live streamed experiences extended to all connected devices based on our industry leading experience, expertise and market defining best practices. We help brands, agencies, content owners and platforms deliver impactful live engagements with an emphasis to achieve reach, engagement and metrics. Our goal is to connect today’s digitally engaged consumer to the world’s top live content.
Our team has facilitated the most watched and most innovative live experiences of all time and today we are the trusted enabler of brands, agencies, content owners, music festivals and artists to create strategies that deliver a true live connection to today’s digitally savvy content consumer.
Media Contact
Kerri Brusca
(845) 893-7427
This week we say down with John Petrocelli, CEO of Bulldog DM to talk all things live streaming and how it’s changing the live event landscape.
Read more here: XLive
Bulldog DM’s John Petrocelli predicts that live music experiences will be the next key driver in growth for live streaming.
Watch here: streamingmedia.com
Bulldog DM CEO John Petrocelli sat down with Business Rockstars – The Biggest Entrepreneur Platform On The Planet – to talk about the live streaming market and Bulldog DM.
Watch here —> Business Rockstars
Bulldog DM’s work with Coca-Cola and bringing live VR and 360 streaming is highlighted in this informative article about innovation and the live music experience.
Read more here —> Kaffeine Buzz
The Florida music festival, OkeeChobee, has just revealed its daily lineup and schedule.
The headliners Usher & The Roots, Kings of Leon, and Bassnectar will be featured at times that range from 9: 30 – 12 pm. Usher and the Kings of Leon plan to perform two hours sets. You can view the entire schedule below:
OkeeChobee also plans to have catering for local food vendors, beverage stands, swimming areas, art installations, and yoga lessons. OkeeChobee attendees will have the opportunity to reach zen enlightenment while listening to their favorite music artists.
Tickets for 4 day “portal passes” are still available to purchase at okeechobeefest.com/tickets/ga. 4 day portal passes include 4 performance days with entry to Sunshine Grove beginning on Thursday, March 2nd at 12pm, GA Camping in a nature paradise, Yoga workshops, speakers & more in ChobeeWobee Village, Early Access to Music and Beach Games at Aquachobee, Early Access to late night shenanigans at Jungle 51, Early Entry into craft area, food vendors & interactive art in ChobeWobee Village, and Special Okeechobee Music & Arts Festival 2017 Opening Ceremony.
On May 28, 2017, Indianapolis Motor Speedway will be hosting the Indy 500 Snake Pit music festival. The lineup for the festival plans to be Marshmello, Zedd, RL Grime, Action Bronson, Adventure Club, The Trap House, and many more.
The entire event will be hosted by the famed WWE wrestler, Ric Flair. Flair put out a recent statement, “Can’t wait to rock it out with all of you from the Snake Pit. Wooooo!”
Indy 500 Snake Pit Trailer 2017
The festival plans to open at 7 a.m. , where attendees will be greeted with beer trailers, food, beverages, and the deafening sound of 33 race cars. Indy 500 Snake Pit’s website, has dubbed the festival as “The Greatest Spectacle in Racing.”
Tickets can be purchased at http://www.indy500snakepit.com/tickets/. Prices range from $35 – $110.
This weekend, Day for Night festival will be kicking off in Houston, Texas. The two day festival will host EDM power house headliners like ODESZA, Kaskade, and Aphex Twin. The rest of the lineup will consist of more eclectic music artist like Run the Jewels, Blood Orange, and Little Dragon.
In addition to the stellar music artist lineup, Day for Night attendees will be treated to visual art displays during music artists performances. Day for Night plans to bring back digital artist Jeannie Wu’s, famed “glitched digital carpet” that covers 45,000 square feet. Day for Night attendees who attend the “Red Stage”, will be able to see and dance on Wu’s digital pixelated rug.
A Rendering of Jeannie Wu’s Glitched Carpet
Day for Night tickets are still available to purchase at http://bit.ly/2huelpi. Prices range from 170 – 700 dollars.
Day for Night Trailer
