The wild popularity of online prerecorded video and live streaming has changed the landscape of digital marketing. According to Digital Information World, “the goal of corporate social media was to establish authority, boost brand recognition and ultimately, to sell a product. ” Even though that remains the general formula, structured digital marketing has been under-performing against spontaneous and authentic live streamed videos. If you want to learn more about the benefits of live streaming, take a look at the infographics in the article below:
Digital Information World Article —> www.digitalinformationworld.com